I think that on this Radioactive Bodega stuff, there is a lot of flexibility. In the graphic we did, it would be fun to do a version that animates on the web, where the three triangles could flash different images or something. Also, i am channeling a combo of 1950’s cold-war paranoia with a Mad Max-Post Apocalypse kind of zombie aesthetic…. I think the mix would be fun. I might suggest that we look at a bunch of communication modeled somewhere between paranoid conspiracy theory and homeland security fliers, sort of a “Duck and Cover, it’s fun for the whole family!” and “Now that your are glowing, it’s so much easier to meet people in dark bars!” kind of idea.
♦Costume-wise, I would say: Paranoid Dr. Strangelove-Radioactive-DEVO yellow jumpsuit/Fallout Zombie.